# Utah Mammoth Brand Information **League:** NHL **Conference:** Western Conference NHL ## Description Founded in 2024, the Utah Mammoth is more than just a team; it’s a tribute to the rugged spirit and prehistoric soul of the Beehive State. Based in the heart of Salt Lake City, we draw inspiration from the towering peaks of the Wasatch Range and the giants that once roamed the Great Salt Lake Basin. The Team represent the grit, endurance, and community that define Utah. Whether on the field or in the stands, the Mammoth family stands tall, moves as one, and never backs down from a challenge. ## Official Brand Colors ### Secondary Colors - Mountain Blue: #7AB2E0 - Salt White: #FFFFFF - Rock Black: #090909 ## Official Logos Total logo files available: 78 - Utah Mammoth: Available in PNG, SVG ## Trademarked Phrases - Mammoth™ - Mountain Mammoth™ - Protect the Herd™ - The Tusked "U"™ - Tusks Up™ - Unstoppable Force™ - Utah HC™ - Utah Hockey Club™ - Utah Mammoth™ --- Source: Sportsmarks.com - https://sportsmarks.com/utah-mammoth
Utah Mammoth
About Utah Mammoth
founded:2024location:Salt Lake City, Utahmascot symbol nickname:Manny the Mammoth
Founded in 2024, the Utah Mammoth is more than just a team; it’s a tribute to the rugged spirit and prehistoric soul of the Beehive State. Based in the heart of Salt Lake City, we draw inspiration from the towering peaks of the Wasatch Range and the giants that once roamed the Great Salt Lake Basin. The Team represent the grit, endurance, and community that define Utah. Whether on the field or in the stands, the Mammoth family stands tall, moves as one, and never backs down from a challenge.
Colors
#7AB2E0
Mountain Blue
#FFFFFF
Salt White
#090909
Rock Black
Logos
Primary Marks
Utah Mammoth
General
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Utah Mammoth
Verbiage
Mammoth™
Mountain Mammoth™
Protect the Herd™
The Tusked "U"™
Tusks Up™
Unstoppable Force™
Utah HC™
Utah Hockey Club™
Utah Mammoth™
Restrictions
Always use the "Mountain Mammoth" logo on a solid background. Do not crop the mammoth’s tusks or the Wasatch mountain crown.
Never stretch, skew, or rotate the logo. The 10-degree forward slant of the branding is built into the design; do not add additional tilting.
Use the "Utah Badge" (state outline with a hockey stick) exclusively for shoulder patches or small-scale merchandise.
The standalone "U" formed by the tusk is a letter mark. Do not pair it with other fonts; it must stand alone or with official Mammoth Sans text.
Use "Tusks Up" as the primary call to action. Do not use generic hockey phrases like "Let's Go" in isolation.
Always refer to the team as the Utah Mammoth (singular). Avoid "The Mammoths" or "Utah Mammoths."
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