# Edmonton Oilers Brand Information **League:** NHL **Conference:** Western Conference NHL ## Description The Edmonton Oilers stand as one of the most storied franchises in professional hockey, defined by a legacy of excellence and a visual identity that evokes the industrial spirit of Alberta. As a cornerstone of the "City of Champions," the brand balances a deep respect for its 1980s dynasty with a modern, high-energy aesthetic. ## Official Brand Colors ### Secondary Colors - Blue: #1B2454 - Orange: #D34D2A - White: #FFFFFF - Silver: #7E8083 - Black: #000000 - Almond: #EEE1C6 ## Official Logos Total logo files available: 38 - Edmonton Oilers: Available in PNG, SVG ## Trademarked Phrases - ALBERTA OILERS™ - EDMONTON OILERS® - ICE DISTRICT® - Let's Go Oilers - Loyalty Throughout Oil Country - OIL COUNTRY™ - OILERS® - Once an Oiler, Always an Oiler - ROGERS PLACE® --- Source: Sportsmarks.com - https://sportsmarks.com/edmonton-oilers
Edmonton Oilers
About Edmonton Oilers
founded:1972location:Edmonton, Alberta, Canadamascot symbol nickname:Hunter
The Edmonton Oilers stand as one of the most storied franchises in professional hockey, defined by a legacy of excellence and a visual identity that evokes the industrial spirit of Alberta. As a cornerstone of the "City of Champions," the brand balances a deep respect for its 1980s dynasty with a modern, high-energy aesthetic.
Colors
#1B2454
Blue
#D34D2A
Orange
#FFFFFF
White
#7E8083
Silver
#000000
Black
#EEE1C6
Almond
Logos
Primary Marks
Edmonton Oilers
General
Edmonton Oilers
Edmonton Oilers
Edmonton Oilers
Edmonton Oilers
Edmonton Oilers
Edmonton Oilers
Edmonton Oilers
Verbiage
ALBERTA OILERS™
EDMONTON OILERS®
ICE DISTRICT®
Let's Go Oilers
Loyalty Throughout Oil Country
OIL COUNTRY™
OILERS®
Once an Oiler, Always an Oiler
ROGERS PLACE®
Restrictions
Ensure a "safe zone" around the logo that is free from other graphics, text, or page edges to maintain visual impact.
Do not combine the Oilers logo with other brands, including City of Edmonton marks, without explicit dual-authorization.
Do not alter the "Oil Drop" logo, wordmarks, or secondary shield logos. This includes changing proportions, stretching, rotating, or adding unapproved shadows/gradients.
Do not use the Oilers name or logo in a way that suggests the team endorses a third-party product, service, or political candidate unless a formal partnership agreement is in place.
While fans can tag the team, businesses must not use official hashtags (e.g., #LetsGoOilers) in a way that implies a formal sponsorship or "Official Partner" status.
Using the phrase "Go Oilers Go" is generally fan-permissible, but placing it next to a corporate logo for profit is a violation.
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